SEO 101: New to SEO? Know your company needs to rank higher on Google, but not sure where to start? SEO is a science. And it’s squarely centered on user experience. Gone are the days of stuffing keywords into your copy to get a #1 Google ranking. Today, achieving sustained top-rankings for your content requires completely rethinking (1) how you choose the content you write about in the first place (keyword-centric factors), (2) how you format and present the content (technical factors), and (3) how you methodically elevate awareness of the content (external factors). Welcome to Mower’s SEO for Beginners.
Speakers:
Caterina Romano, Digital Strategist, SEO
Matt Babiarz, Senior Digital Strategist
This AFS Members Only Webinar will begin at 1 p.m. CT.